Prof. Rafael Hernandez Barros of the Universidad Complutense de Madrid, Spain reviews the article of Sibel Akova of Maltepe University, Istanbul, Turkey: The Relationship between Superstitions, Metaphors, and Advertising published in JAMMO, Vol 3, Part 9, pages 138-156 http://www.journalacademicmarketingmysticismonline.net/index.php/JAMMO/issue/view/27
Table of Contents
|Review of the article: The Relationship between Superstitions, Metaphors, and Advertising|
|Rafael Hernandez Barros||291 - 293|
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